Further support for the role of heroism in human mate choice

Although evidence suggests that altruistic behavior can act as a mating signal, little research has explored the role of heroism in mate choice. Previous research has focused on women only, ignoring the role of heroism in male mate choice. Here we extended and replicated previous research on the role of heroism in human mate choice. Participants (N = 276) rated how desirable targets were for a short-term and long-term relationship, which varied in heroism. The findings showed men and women reported higher desirability for heroic targets for long-term compared with short-term relationships, although this pattern was more prominent in women. These findings add support to the role of heroism in mate choice by exploring the role of heroism in male and female mate choice