Re-Desain Interior Grand Asia Hotel Makassar Guna Optimalisasi Fasilitas Mice (Meeting, Incentive, Convention And Exhibition) Dengan Transformasi Kuliner Khas Sebagai Elemen Estetis

Kota Makassar merupakan pusat perdagangan Wilayah Indonesia Timur serta kota metropolitan terbesar ke 5 di Indonesia setelah Jakarta, Surabaya, Bandung dan Medan. Sebagai pusat aktivitas dalam sektor ekonomi utamanya dibidang pariwisata dan bisnis, Makassar berhasil menjadi salah satu kota MICE (Meeting, Incentive, Convention, and Exhibition) dan berkontribusi dalam pergerakan roda perekonomian negara. Kuliner khas merupakan bagian penting yang melekat pada kegiatan pariwisata. Kuliner juga merupakan identitas dan ikon sebuah kota. Grand Asia Hotel Makassar merupakan salah satu hotel yang letaknya strategis di kawasan bisnis Kota Makassar. Grand Asia Hotel Makassar memiliki berbagai sarana dan prasarana dalam menunjang kegiatan bisnis, utamanya pada kegiatan MICE. Presentase penggunaan fasilitasnya pun cukup besar. Namun, berdasarkan survey dan observasi yang dilakukan, ditemukan beberapa faktor yang mampu menghambat fungsi, daya saing dan kemajuan Grand Asia Hotel Makassar. Antara lain faktor akustika ruang yang rendah, interior yang membutuhkan pembaharuan, serta ruang dan fasilitas yang memiliki potensi besar untuk dikembangkan. Dari permasalahan tersebut, maka diperlukan “Re-desain Interior Grand Asia Hotel Makassar guna Optimalisasi Fasilitas MICE dengan Transformasi Kuliner Khas Sebagai Elemen Estetis”, yang dapat mendorong Grand Asia Hotel Makassar untuk bersaing dan terus berkembang sebagai hotel pilihan utama ====================================================================================================== City of Makassar is a trading center for the Eastern Indonesia Region and the 5th largest metropolitan city in Indonesia after Jakarta, Surabaya, Bandung and Medan. As a center of activity in the economic sector, especially in tourism and business, Makassar has succeeded in becoming one of the MICE (Meeting, Incentive, Convention, and Exhibition) cities and contributing to the movement of the country's economy. Culinary is an important part attached to tourism activities. Culinary is also the identity and icon of a city. Grand Asia Hotel Makassar is a hotel that is strategically located in the business district of Makassar City. Grand Asia Hotel Makassar has various facilities and infrastructure to support business activities, especially MICE activities. The percentage of use of the facilities is quite large. However, based on surveys and observations conducted, several factors were found that could hinder the function, competitiveness and progress of Grand Asia Hotel Makassar. These include low room acoustics, interiors that require renewal, as well as spaces and facilities that have great potential to be developed. From these problems, it is necessary to re-design the Interior of Grand Asia Hotel Makassar to Optimize MICE Facilities with Special Culinary Transformation as Aesthetic Elements, which can encourage Grand Asia Hotel Makassar to compete and continue to develop as the first choice hote