Purpose. The purpose of this mixed-methods case study was to understand: Questions 1 and 2: How do police officers in major metropolitan law enforcement organizations experiencing crime spikes since 2008 perceive the impacts of the media coverage on them personally/professionally? Questions 3 and 4: Is there a significant difference about the perception of how media coverage impacts patrol officers personally and professionally in major cities experiencing crime spikes since 2008 based on gender/race? Methodology. The study used a phenomenological mixed-methods case study approach collecting both quantitative and qualitative data. Findings. An analysis of the data resulted in ten major findings and two dominant themes related to police role...