Discontinuance Among California\u2019s Electric Vehicle Buyers: Why Are Some Consumers Abandoning Electric Vehicles? [supporting datasets]

US Transportation Collectionhttps://doi.org/10.25338/B8WS6R2021ZIPDatasetHardman, ScottUniversity of California, Davis, Institute of Transportation StudiesNational Center for Sustainable Transportation (NCST)United States. Department of Transportation. Office of the Assistant Secretary for Research and TechnologyUnited States. Department of Transportation. University Transportation Centers (UTC) ProgramUniversity of California, Berkeley. Institute of Transportation StudiesNational Center for Sustainable TransportationCaliforniaUnited StatesAutomobile ownershipConsumer behaviorConsumersCustomer satisfactionElectric vehiclesSurveysMarketsHybrid automobilesClimate changeNCST-UCD-RR-21-04USDOT Grant 69A3551747114For the market introduction of electric vehicles to be successful first-time adopters need to make continual purchases of the vehicles. Discontinuance, the act of abandoning a new technology after once being an adopter, has implications for market growth and could prevent electric vehicles ever reaching 100% market share. In December 2019 we resurveyed PEV owning households who we have previously surveyed in 4 separate cohort surveys. The data is from 5 surveys. The 5 questionnaire surveys conducted between 2015 and 2019 include 4 cohort surveys and a final panel survey where respondents are recruited form one of the first 4 surveys. The initial questionnaire surveys were conducted in 2015, 2016, 2017, and 2018. These surveys recruited households in California who purchased a PEV between 2012 and 2018. The California Air Resources Board helped in recruitment by sending survey invites to households who applied for a California Clean Vehicle Rebate. The final fifth survey was conducted in December 2019.115