Automated speech and musical radio : first approximations.

Neste artigo trazemos os resultados iniciais de uma pesquisa que busca compreender o papel da automa??o de locu??o atrav?s do uso de voz sintetizada sem grava??o humana no r?dio musical. Discutimos, ent?o, o papel da tecnologia e da automa??o no r?dio para depois nos aproximarmos, atrav?s de um olhar te?rico, da apresenta??o de exemplos e da discuss?o de tend?ncias, deste fen?meno comunicacional. Olhamos para o objeto a partir das discuss?es de inova??o, preponderantemente do debate sobre ado??o de inova??o apresentado por Rogers (1983).In this article we present the initial results of a research that seeks to understand the role of speech automation through the use of synthesized voice without human recording in the musical radio. We then discuss the role of technology and automation in radio, and, through a theoretical view, approach the presentation of examples and the discussion of trends of this communicational phenomenon. We look at the object from the discussions of innovation, predominantly from the debate about adoption of innovation presented by Rogers (1983)