Thaking things further in the SPM journey: Creating the new journey into Strategic Portfolio Managment and successful implementation through new tool design for useability

Organisations have a lot of trouble with managing their portfolio.The portfolio is the set of projects the company is currently running. The consultancy Jigseye provides tools for that purpose called Strategic Portfolio Management (SPM). They created tools to support organisations in creating that overview and the next step to manage it as a process. Currently, the SPM tools implemented by Jigseye work in practice. They notice that orgnizations still face challenges reaching successful SPM execution. Jigseye wants to improve and extend this set of tools. The goal of my project is to gain an understanding of the SPM tools and design for the new tools with orientation on useability and ease of use. In the research phase, I did extensive user research analysing the SPM tool resulting in user needs for functionality accessibility and the new purpose of creating strategic awareness. Leading to the following vision; the vision is laid out in the form of a journey, leading to new opportunities. This will increase both the effectiveness and efficiency of the SPM tools. Resulting in the New SPM Identity model and New SPM App design with Mobile version; with these tools, designing for a new way of working in the SPM journey leading to new service opportunities for Jigseye.This thesis research is conducted during Covid-19 circumstances 2020-2021 in the Netherlands. The user research covers a unique approach to doing user research during covid-19, personal learnings and a brief study on the influence of covid-19 on SPM and business. Due to company sensitive information, some documentation is left out of this report.Strategic Product Desig