Pengaruh Profitabilitas, Likuiditas, Dan Financial Leverage Terhadap Nilai Perusahaan Dengan Ukuran Perusahaan Sebagai Variabel Moderasi (Studi Kasus Perusahaan Manufaktur Sektor Industri Barang Konsumsi Yang Terdaftar Di Bursa Efek Indonesia Periode 2017-2019)

This study aims to analyze the effect of Profitability, Liquidity and Financial Leverage on the value of Manufacturing Companies in the Consumer Goods Industry Sector for the period 2017-2019 and analyze the Effects of Firm Size in moderating Profitability, Liquidity, and Financial Leverage on the value of Manufacturing Companies in the Consumer Goods Industry sector listed on the Stock Exchange. Indonesia Period 2017-2019. While the population in this study are manufacturing companies listed on the Indonesia Stock Exchange, while the sample in this study is the consumer goods industry sub-sector, totaling 50 companies. These results prove that the ROA variable has no negative and significant effect on firm value. CR has no positive and significant effect on firm value. DER has a negative and significant effect on firm value. UK has a negative and significant effect on firm value. ROA_UK has no positive and significant effect on firm value. CR_UK has a positive and significant effect on firm value. DER_UK has a positive and significant effect on firm value. Keywords: Profitability, Liquidity, Financial Leverage and Firm Valu