Add to ORKGMany managers are susceptible to the famous sunk cost effect, whereby they persist investing in a money-losing project even when it makes sense to invest the new money in alternative new projects. The research-based tool presented in this article enables managers to measure that susceptibility
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Abstract We seek to isolate in the laboratory factors that encourage and discourage the sunk cost fa...
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...
The sunk cost fallacy is the tendency to continue an endeavour once an investment in money, effort, ...
The sunk cost effect is considered as an important bias and perceived to be a widespread phenomenon ...
The sunk-cost fallacy (SCF) occurs when an individual makes an investment with a low probability of ...
The thesis examines the sunk cost effect and independent variables which affect it. In the first sec...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
84 p.Our research stems from the objective of making the sunk cost effect more salient to managers t...
We study a sequential investment model and offer a theory of the sunk cost fallacy as an optimal res...
Prior research has shown that when making decisions to carry on a project, decision-makers tend to b...
In this study, we investigate the factors that may reduce the sunk cost fallacy. Based on the result...
We experimentally investigate the effect of sunk cost in a two-stage investment continuation task. A...
The sunk cost effect is manifested in a greater tendency to continue an endeavor once an investment ...
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Abstract We seek to isolate in the laboratory factors that encourage and discourage the sunk cost fa...
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...
The sunk cost fallacy is the tendency to continue an endeavour once an investment in money, effort, ...
The sunk cost effect is considered as an important bias and perceived to be a widespread phenomenon ...
The sunk-cost fallacy (SCF) occurs when an individual makes an investment with a low probability of ...
The thesis examines the sunk cost effect and independent variables which affect it. In the first sec...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
Evidence from hypothetical scenarios strongly suggests the existence of a sunk cost bias, the tenden...
84 p.Our research stems from the objective of making the sunk cost effect more salient to managers t...
We study a sequential investment model and offer a theory of the sunk cost fallacy as an optimal res...
Prior research has shown that when making decisions to carry on a project, decision-makers tend to b...
In this study, we investigate the factors that may reduce the sunk cost fallacy. Based on the result...
We experimentally investigate the effect of sunk cost in a two-stage investment continuation task. A...
The sunk cost effect is manifested in a greater tendency to continue an endeavor once an investment ...
Shao-Hsi Chung,1 Kuo-Chih Cheng2 1Department of Business Administration, Meiho University, Pingtung,...
Abstract We seek to isolate in the laboratory factors that encourage and discourage the sunk cost fa...
This study contains about decision making, sunk cost effect in monetary and nonmonetary in both cons...