Exploring the role of machismo in gender discrimination: a comparison of Mexico and the US.

This conceptual paper explores how the construct of machismo can influence gender-based discrimination across two cultures; Mexico and the U.S. First, the relevant literature on machismo is reviewed and the construct clarified. Secondly, evidence is presented which indicates that masculine gender roles are not innate, but rather heavily influenced by cultural factors. Hofstede\u27s cultural dimensions are used to develop propositions about the effect of masculinity on gender-based discrimination. We suggest propositions designed to explain how programs aimed at eliminating or reducing gender-based discrimination might be impacted by high levels of cultural masculinity