The Effect of Entrepreneurial Learning on Business Performance: A Study on Micro, Small and Medium Precious Metal Craft Enterprises in South Sulawesi

Abstract Small precious metal craft enterprises are one of South Sulawesi's income sources. In managing these enterprises, various obstacles faced by the actors. The provincial government of South Sulawesi has tried to improve the performance of precious metal craft enterprises through revolving fund, education and training, and market expansion programs, but the results have not yet shown significant results. A common problem found is low work motivation, which resulted in a decrease in performance of these enterprises. The lack of product innovation is caused by the lack of entrepreneurial learning, which impacts on the lack of knowledge in managing precious metal craft enterprises. Referring to the various phenomena above, the question that arises is “does entrepreneurial learning affect the performance of the precious metal craft enterprises in South Sulawesi Province?” The sample of this study consists of 271 people spread in 1 city and 2 regencies, namely Makassar City, Sidrap Regency, and Jeneponto Regency. The techniques of data collection used are questionnaire, observation, interview, and documentation. The technique of data analysis employed is simple linear regression analysis. The results of this study indicate that entrepreneurial learning affects the performance of the precious metal craft enterprises. Based on the results of this study, Provincial and Central Government are recommended to provide education and training on product innovation in order to improve the performance of these enterprises. The government is also expected to provide education and training for the actors on the importance of registering their business with the Department of Cooperatives and SMEs so as to give them the opportunity to participate in education and training held by the Government