The aim of the article is to define the relationship between the meaning included in an utterance and its formal shape. The author based his discussion on the study of natural communication. The notion of meaning is in the article associated with that which in communicational grammar is referred to as cognitive configuration. It is expressed through texts, but texts indicate the meaning a sender intends to send in only a conventional manner. The author stressed the mechanism of the emergence of meaning in the process of paraphrasing utterances and its consequences for the practice of translation. He included the notion of discoursive meaning assuming that every discourse has specific individual self-organisation rules without considering wh...