The Role of Motivations in Retention of Employees : A Case of Tanzania Portland Cement Company (TPCC)

This study explores the assessment of the role that motivation plays in retention of employees; a case of Tanzania Portland cement company (TPCC). Specifically‚ the study aimed to examine how motivation influence the retention of employee, also the study assess the motivation technique developed by TPCC that helps in retention of employees, on the other hand the study identify the challenges that face the company in motivation practice and lastly the study assess the demotivating factors that leading to poor service delivery. A sample size of 96 respondents were used. The Questionnaires, Interviews and other secondary sources were used to collect the data. Quantitative approach was used and both random and purposive sampling techniques was used to the employees of TPCC. Most of the employees know the effective motivation packages available at TPCC, employees need good salary as motivational package, good salary‚ medical facilities‚ bonus‚ transport‚ retirement benefits as some of the things which attracts employees and can be used as a factor to sustain and retain employees. Retaining employees saves companies money in training costs and helps maintain an efficient and knowledgeable workforce. The study recommends that motivation should be given mostly to the employees and once employee perform well then reward and recognition should be given accordingly. Management should also make sure that it improves working environments and working tool. Moreover the management should invest on staff training both indoor and outdoor trainings. This will sharpen skills of its staffs and will improve service quality by acquiring new Knowledge