Add to ORKGThe aim of this diploma thesis is the proposal of guerilla campaign in a company Baliarne obchodu Poprad, a.s.. Introduction of the theoretical part explains basic knowledge of advertising, various types of guerilla and serves as a base for empirical part, in which I analyze current status of external and internal environment of the company. Based on identified weaknesses of the comapny is guerilla campaign designed to appeal to wide range of customers, new target group and the mark has become well known throughout the territoty of Slovak republic
The goal of the bachelor thesis is to theoretically define guerrilla marketing as one of the new tre...
The objective of this thesis is to analyze and find the exact definition of the Guerilla Marketing w...
The bachelor thesis "Guerilla marketing as a form of non-traditional marketing communication" deals ...
The first part of this thesis is devoted to the theoretical definition of marketing, marketing commu...
The aim of the thesis was to identify used types of Guerilla marketing in Czech market on the basis ...
This diploma thesis examines one of the new trends of contemporary marketing, the so-called guerilla...
Šťastný, T. Suggestion of marketing campaign focused on guerrilla marketing for a chosen company. Ba...
Bakalářská práce je zaměřena na navržení guerilla marketingové kampaně pro Techmania Science Center ...
The subject of the thesis is to propose an advertising campaign for the company SAMOHÝL OLOMOUC a.s....
Master's thesis deals with guerilla marketing as one of the innovative ways how to promote. The theo...
The theme of this thesis is "Guerilla marketing and its legal and advertising aspects". Guerilla mar...
This bachelor thesis works with the topic of guerrilla marketing as one of the non-traditional forms...
This master´s thesis deals with application of guerrilla marketing at the election campaign. The fir...
Bakalářská práce se zaměřuje na navrhnutí reálné marketingové kampaně pro Dominikánskou republiku v ...
The main objective of my work is a thorough introduction of guerilla marketing and of everything tha...
The goal of the bachelor thesis is to theoretically define guerrilla marketing as one of the new tre...
The objective of this thesis is to analyze and find the exact definition of the Guerilla Marketing w...
The bachelor thesis "Guerilla marketing as a form of non-traditional marketing communication" deals ...
The first part of this thesis is devoted to the theoretical definition of marketing, marketing commu...
The aim of the thesis was to identify used types of Guerilla marketing in Czech market on the basis ...
This diploma thesis examines one of the new trends of contemporary marketing, the so-called guerilla...
Šťastný, T. Suggestion of marketing campaign focused on guerrilla marketing for a chosen company. Ba...
Bakalářská práce je zaměřena na navržení guerilla marketingové kampaně pro Techmania Science Center ...
The subject of the thesis is to propose an advertising campaign for the company SAMOHÝL OLOMOUC a.s....
Master's thesis deals with guerilla marketing as one of the innovative ways how to promote. The theo...
The theme of this thesis is "Guerilla marketing and its legal and advertising aspects". Guerilla mar...
This bachelor thesis works with the topic of guerrilla marketing as one of the non-traditional forms...
This master´s thesis deals with application of guerrilla marketing at the election campaign. The fir...
Bakalářská práce se zaměřuje na navrhnutí reálné marketingové kampaně pro Dominikánskou republiku v ...
The main objective of my work is a thorough introduction of guerilla marketing and of everything tha...
The goal of the bachelor thesis is to theoretically define guerrilla marketing as one of the new tre...
The objective of this thesis is to analyze and find the exact definition of the Guerilla Marketing w...
The bachelor thesis "Guerilla marketing as a form of non-traditional marketing communication" deals ...