This article briefly summarizes key developments in formulaic language research over the past 5 years, before exploring certain assumptions typically made, regarding the coherence of formulaicity as a phenomenon, the significance of frequency as a property, and the location of subtypes of formulaic language along various continua. It is argued that we do not yet have the full measure of how different features associated with formulaicity fit together. The challenge lies in reconciling the range of evidence types within an explanation that is rooted not only in usage itself, but in the underlying motivations that determine usage