With the LHC collecting data at 7 TeV, plans are already advancing for a series of upgrades leading eventually to about five times the LHC design luminosity some 10 years from now in the high luminosity LHC (HL-LHC) project. The upgrades for the ATLAS detector will be staged in preparation for HL-LHC. The first upgrade for the pixel detector will be the construction of a new pixel layer which will be installed during the first shutdown of the LHC machine foreseen in 2013-14. The new detector, called the Insertable B Layer (IBL) will be installed between the existing pixel detector and a new, smaller radius beam-pipe at a radius of 3.2 cm. The IBL will require the development of several new technologies to cope with increased radiation and p...