This article is based on sociological insight into the concept of up‐to‐date world without borders: technological impact and social networking. Generations X, Y and Z are discussed according to three categories: social, technological and historical environment. The survey results are provided representing the Lithuanian case. Six areas are analysed: 1) country of residence (a survey has been carried out among Lithuanians through social networks Facebook, Twitter, LinkedIn, and MySpace); 2) age (generation) share; 3) number of social network connections ("friends"); 4) type of social network associates; 5) demand of physical meeting with social network associates; and 6) frequency of social networking. Out of 812 Lithuanians (social network ...