Balancing flexibility and formality in a new product introduction methodology

Koerper, Gary S. (Gary Steven), 1969-

Publication date

January 1998

Publisher

Massachusetts Institute of Technology

Abstract

Thesis (S.M.)--Massachusetts Institute of Technology, Sloan School of Management; and, Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Electrical Engineering and Computer Science, 1998.Includes bibliographical references (leaf 51).by Gary S. Koerper.S.M

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Balancing flexibility and formality in a new product introduction methodology

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Balancing flexibility and formality in a new product introduction methodology

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