Prospects for the digital economy development

In modern Russia the role of advanced technologies and innovations in the development of the economy is growing. The latest technologies allow you to increase production efficiency and business processes. Traditional approaches and methods of work change as new technologies penetrate into all new industries and spheres of human activity. In this regard, the purpose of this article is to consider the impact of digitalization on the development of the economy and to determine the main directions of the digital economy development. At the same time, modern methods of scientific knowledge are used, such as analysis, synthesis; induction, abstraction. The article considers GDP growth in the conditions of digitalization, the volume of venture financing of digital projects in Russia in comparison with other countries, economic and social benefits of digitization of the economy, including the impact of the digital economy on the labor market. Attraction of direct private investment through crowdfunding platforms is proposed as a tool for the development of the digital economy. Positive effects of digital economy have been revealed. The main directions of the digital economy development have been designated: competent IT regulation, developed infrastructure, national centers of competence and digital platforms. The following segments of the digital economy have been distinguished: the first one is software products, where value added is created. The second one is the level of competence where research and development take place. Here platforms are created on the basis of which products arise. And the third segment includes the infrastructure, skilled personnel and regulatory environment devoted to the problem of describing new entities emerging in this economy, and configurating the relationships between the participants