Key performace indicators against next global crises in a perspective of automotive industry (Hella KGaA Hueck & Co.)

Really first global crisis in the post war period will influence all course of events in real economies and also in running firms and companies at present and in the future. A flow of the global crisis was allied to the phenomenon of steep fall in demand, depression, loss of liquidity ratio and so on. Managing of companies in the days to come means an implementation of neccesary changes into their strategies, new performace indicators, firm behaviour, ways of thinking etc. In its first part the article introduces various type of firm crises, the global crisis with its influence on automotive etc. in chosen world regions as well as introduces Hella KGaA Hueck & Co., its corporate strategy, key performance indicators etc. In its second part the article suggests recommendations, an enlargement of the key indicators depending on local conditions and implementation risk management practices to standard firm functions