Haptic technology, stimulating the sense of touch, is used for years in virtual reality and teleoperation applications for enhancing the user immersion. Yet it is still underused in audiovisual systems such as movie theaters. The objective of this thesis is thus to exploit the potential of haptics for audiovisual content. In the first part of this Ph.D. thesis, we address the haptic rendering in video viewing context. We first present a new device providing 6 degrees of freedom motion effects. Instead of moving the whole user's body, as it is traditionally done with motion platform, only the head and hands are stimulated. This device allows thus to enrich the audiovisual experience. Then we focus on the haptic rendering of haptic-audiovisua...