The characteristics of Malaysian companies' mission statement and its relationship with financial performance

This study focus on Malaysian public listed companies, viewing at the nature and role of mission statement and the relationship between key components of mission statement and firm performance.The study found that very few Malaysian companies concern on disclosing their mission statement. However, the disclosed mission statements contained almost all the key components that have been addressed in the literature.Besides that, the study also shows a consistent result with the previous study in term of ranking of key components by degree of important.Further, it was found that some of the key components are related to one or two companies' financial performance indicators.This study also reveals, to some extent, that companies who disclose their mission statements are significantly difference than those who do not, in terms of financial performance.Such situation was seemed to be in congruence with the signaling theory