The artificial environment of a psychological laboratory experiment offers an excellent method for testing whether a causal relationship exists, — but it is mostly useless for predicting the size and power of such effects in normal life. In comparison with effects out in the world, laboratory effects are often artificially large, because the laboratory situation is set up precisely to capture this effect, with extraneous factors screened out. Equally problematic, laboratory effects are often artificially small, given practical and ethical constraints that make laboratory situations watered-down echoes of what happens in life. Furthermore, in many cases the very notion of a true effect size (as if it were constant across different manipulati...