The Ideology In Brave Film Through Representation Of Princess Merida

Brave (2012) which directed by Mark Andrews and Brenda Chapman is the unit analysis of this research. Due to the fact that the story of this film tells about Disney princess, this research is aimed to represent princess through Merida as main character in this film using representation theory and ideology concept to unveil the ideology which contain in this film through representation of Merida.This research uses the qualitative method and the descriptive analysis as the technique to analyzed the data with the representation theory to show the readers how Merida as a princess represented differently from others Disney princess films. After analyzing the data, the writer finds the main character is represented as brave, boyish, rebellious, hasty and firm. That representation carries both Pixar and Disney ideology in building a different perception to the image of Disney princess by creating Merida as better and stronger role model to young girls or women.x, 42 hlm.: ilus