An introduction to the purpose of marketing within an organisation and begins looking at the use of strategic marketing tools
Abstract This paper proposes a domain statement for strategic marketing as a field of study and deli...
Part One. Understanding the marketing process and strategic planning. 1. Marketing: creating value 2...
Many attempts have been made to define marketing, some of which have heen listed by Crosier [1]. The...
An introduction to the purpose of marketing within an organisation and begins looking at the use of ...
This unit is designed to provide you with a basic knowledge and understanding of marketing and the o...
This unit is designed to provide you with a basic knowledge and understanding of marketing and the o...
Marketing: An Introduction introduces students at all levels, undergraduate, postgraduate and profes...
Abstract. Marketing is a concept that is often only partially understood by participants in the acad...
This course is an introduction to marketing: the study or practice of providing goods or services th...
In this introductory video lesson on marketing, you'll learn what marketing is, how it's used to rea...
This book provides you with a clear, comprehensive and concise guide to the key ideas in marketing, ...
This book provides you with a clear, comprehensive and concise guide to the key ideas in marketing, ...
Exported version of an OER available from: [LINK]https://iu.pressbooks.pub/mktgwip/[/LINK]There are ...
Introduces the leading marketing thinking on how customer value is the driving force behind every ma...
Introduces the leading marketing thinking on how customer value is the driving force behind every ma...
Abstract This paper proposes a domain statement for strategic marketing as a field of study and deli...
Part One. Understanding the marketing process and strategic planning. 1. Marketing: creating value 2...
Many attempts have been made to define marketing, some of which have heen listed by Crosier [1]. The...
An introduction to the purpose of marketing within an organisation and begins looking at the use of ...
This unit is designed to provide you with a basic knowledge and understanding of marketing and the o...
This unit is designed to provide you with a basic knowledge and understanding of marketing and the o...
Marketing: An Introduction introduces students at all levels, undergraduate, postgraduate and profes...
Abstract. Marketing is a concept that is often only partially understood by participants in the acad...
This course is an introduction to marketing: the study or practice of providing goods or services th...
In this introductory video lesson on marketing, you'll learn what marketing is, how it's used to rea...
This book provides you with a clear, comprehensive and concise guide to the key ideas in marketing, ...
This book provides you with a clear, comprehensive and concise guide to the key ideas in marketing, ...
Exported version of an OER available from: [LINK]https://iu.pressbooks.pub/mktgwip/[/LINK]There are ...
Introduces the leading marketing thinking on how customer value is the driving force behind every ma...
Introduces the leading marketing thinking on how customer value is the driving force behind every ma...
Abstract This paper proposes a domain statement for strategic marketing as a field of study and deli...
Part One. Understanding the marketing process and strategic planning. 1. Marketing: creating value 2...
Many attempts have been made to define marketing, some of which have heen listed by Crosier [1]. The...