Tourism as a determinant of city development (Virovitica) : Final paper

Temeljna svrha turizma je razvoj države, regije, gradova, te utjecaj na njegov gospodarski rast, BDP stanovnika, socijalno stanje, budućnost života i rada u pojedinom području. Kako bi se postigao gospodarski rast, važno je privući turiste i širu javnost u destinaciju koja pruža raznoliku turističku ponudu. Svaka turistička aktivnost donosi određenu razinu neizvjesnosti i rizika u poslovanju, te utječe na krajnji očekivani ishod. Turizam kao determinanta razvoja grada, zahtjeva snažan doprinos i zalaganje u turističke bisere i kulturnu baštinu destinacije. Postoji nekoliko strategija razvoja turizma u pojedinom gradu, a koje strategije koristi grad Virovitica, biti će opisano u daljnjem tekstu završnog rada. Kroz pojedine strategije želi se pokazati plan i prezentirati bogati turistički sadržaj Virovitička-podravske županije, ali i samog grada Virovitice. Strateški ciljevi i prioriteti koji su usredotočeni na unapređenje kvalitete i ponude grada, razvijaju se u skladu s resursima kojima se raspolaže, poput kulturno- povijesne baštine, prirodnih ljepota krajolika i ruralnog područja, te razvojem industrijskih zona koje otvaraju mogućnosti dodatnog zapošljavanja i osiguravaju zasigurno pristojan život u ovom dijelu kontinentalne Hrvatske. Potencijali grada Virovitice trenutno nisu dovoljno iskorišteni, no uz važan doprinos EU fondova i ostalih financijskih sredstava kojima se potpomaže rad grada i županije, u bliskoj budućnosti očekuje se da će svi planira11i ciljevi biti realizirani, a posjetiteljima će se moći pružiti kvalitetniji i cjeloviti proizvod i ponuda koja je u skladu sa zakonima i propisima uz pravnu i državnu regulativu i legitimnost.The basic purpose of tourism is to develop the state, region, cities, influence on its economic growth, GDP of the population, social status, future of life and work in certain areas. In order to achieve economic growth, it is important to attract tourists and the general public to a destination that offers a diverse tourism offering. Each tourism activity brings certain differences of uncertainty and risk in the business, and they affect the ultimate expected outcome. Tourism, as a determinant of city development, requires a strong contribution and commitment to the tourist pearls and cultural heritage of the destination. There are several strategies for the development of tourism at individual diplomas, and which strategy is used by the city of Virovitica, will be described below in the final paper. Through some strategies want to show the plan and present the rich tourist content of Virovitica-Podravina County, but also the city of Virovitica. Strategic goals and priorities that focus on improving the quality and supply of the city are developed in accordance with the resources available, such as cultural and historical heritage, natural beauty of the countryside and rural areas, and develop industrial zones that open up additional employment opportunities and ensure a decent life in this part of continental Croatia. The potentials of Virovitica are currently underutilized, and with the important contribution of EU funds and other financial resources that support work in the city and county, in the near future it is expected that all the planned goals will be realized, and visitors will ensure the quality and complete product and the interest offered complies with laws and regulations with legal and state regulations and legitimacy