Mobile Business in China : Opportunities and Challenges

In the last few years, the whole business world has witnessed the incredible development of mobile technology. Realizing the great potential of being mobile, enterprises have never stopped trying to implement this exciting technology within their business process and mBusiness is just the result of such enduring efforts. With all the fascinating features of mobile technology, mBusiness brings forth lots of opportunities to enterprises who are struggling in today’s fierce competition. In many developed countries, as Sweden, many systematic researches have been conducted about mBusiness, which provides their enterprises with solid theoretical support in the process of implementing mBusiness. However, in China, the particular developing environment for mBusiness decides that its development will not follow the same road that is taken by Western enterprises. The experiences accumulated in the practices of Western enterprise, therefore, are of limited use to Chinese companies. This thesis attempts to look into the development of mBusiness in China and reveal the most important opportunities of mBusiness for Chinese enterprises, as well as to find out the major challenges that may hinder the realization of these opportunities. It aims to provides Chinese enterprises with a roadmap during their implementation of mBusiness and hopefully contribute the prosperity of mBusiness in China from the theoretical point of view