Broadband and e-commerce in the Balkans - econometric analysis

Broadband telecommunications are pointed out as one of the fundamental acceleration factors for economic development. Through the broadband technology, information can be sent along multiple channels, which allows more information to be transmitted at a definite moment. One of the applications of this technology is internet commerce. The scientific aim of this publication is the quantitative assessment of factor influences between broadband networks and electronic sales, and their characteristics in the Balkan states. The used methodology of the research is built upon the cointegration approach. Both long-term, static influences are assessed, and the short-term dynamics. Databases of the International telecommunication union, the World bank, Eurostat and Euromonitor are used. The research relates to the period from 2007 to 2018. The beginning of the research period is consistent with the issuance by the European commission of Recommendation C (2007) 5406, in connection with Directive 2002/21/EC. The calculations in the present publication are accomplished by means of Microsoft Excel, EViews 10. The results from the research are useful for governmental and regulatory bodies of the separate states, during the development of policies in this sphere