Korean Language and Korean Studies in Hong Kong (1998–2009)

Hong Kong has a relatively short history of Korean Studies, although Hong Kong has had strong economic relations with Korea for more than 50 years. The main purpose of this study is to examine the development of Korean language learning and Korean Studies in Hong Kong. For this, a series of surveys were conducted among Korean language learners in Hong Kong. From the surveys, it was found that most Korean language learners have a strong interest in Korean popular culture. It was also found that due to the Korean wave (Hallyu), the image of Korea and its people has improved significantly over the last decade. However, the strong interest in Korean popular culture and Hallyu is not sufficient for Korean Studies or Korean major programs to grow further. In order to attract more students into these programs, it may be necessary to cooperate with Korean firms in Hong Kong to provide students with more employment opportunities.published_or_final_versio