What\u27s Up with DATS?: The Redesign of a Digital Textile Printing Course

The market for digital textile printing is projected to grow to $1.3 billion by the end of 2014 according to the Printing Industry Research Association (Monson, 2013). Digital printing technologies for repeat print design are also used in a variety of industries such as paper goods, home furnishings, and historic reproductions; therefore knowledge in these areas will increase job opportunities for students. According to Dani Locastro of Design Works International/First2Print (2013), digital textile printing is used in the apparel industry as: (a) a sampling solution or (b) end products for retail. Early in the adoption of digital textile printing in the apparel and textile industry, Mike Fralix of TC2 (2001) stated