The case for a competitive market operated by a Mobile Network Operator (MNO) and a Mobile Virtual Network Operator (MVNO) is analysed in the paper. The resource that is leased by the MNO to the MVNO is spectrum. The MNO and the MVNO compete `a la Bertrand posting subscription prices and the mobile users may choose to subscribe to one operator. The scenario is modeled by a three-level game comprising a bargaining game, which models the spectrum leasing by the MNO; a competition game, which models the price competition between the MNO and the MVNO; and a subscription game, which models the subscription choice by the mobile users, and the outcome of which may be either not to subscribe, to subscribe to the MNO or to subscribe to t...