The dataset contains an academic review of theoretical sun protection social marketing campaigns. It includes best practice guidelines for sun protection campaigns and a literature review of sun protection behaviour and knowledge. Also included is formative research to assess and evaluate the effectiveness of previous sun protection campaigns on attitudes and behaviour together with a comprehensive social marketing plan for sun protection campaign for CCNSW
Skin cancer rates in the UK have risen steadily, doubling in the past decade resulting in significan...
The incidence of skin cancer is increasing worldwide. Protecting the skin from the sun by wearing pr...
[Extract] This study was undertaken using a convenience sample of members of the public within the S...
[Extract] We were requested by Dr Julia Verne to provide a literature-based, judgement-based (i.e. n...
Objectives: To formulate 'best practice' guidelines for social marketing programmes for adolescents'...
This paper presents the background to a large-scale collaborative project between researchers at the...
Adolescents, sun protection and social marketing Skin cancer is a very real and prominent health pro...
Skin cancer is the world’s most prevalent cancer. Combating it will require a focus on childhood sun...
The use of social marketing theory and practice to develop innovative and comprehensive sun protecti...
The promotion of sensible sun protection behaviours is constrained by:-The perception that skin canc...
SunWise is a pioneering public health communication campaign that empowers parents as influential fi...
Social marketing has gained prominence among researchers and practitioners working in social issues....
Despite 3 decades of traditional media campaigns to raise awareness about skin cancer, Australian yo...
This dataset includes a aocial marketing framework developed for training for Cancer Council NSW. It...
Methodological difficulties in a systematic review of social marketing for sun protection: implicati...
Skin cancer rates in the UK have risen steadily, doubling in the past decade resulting in significan...
The incidence of skin cancer is increasing worldwide. Protecting the skin from the sun by wearing pr...
[Extract] This study was undertaken using a convenience sample of members of the public within the S...
[Extract] We were requested by Dr Julia Verne to provide a literature-based, judgement-based (i.e. n...
Objectives: To formulate 'best practice' guidelines for social marketing programmes for adolescents'...
This paper presents the background to a large-scale collaborative project between researchers at the...
Adolescents, sun protection and social marketing Skin cancer is a very real and prominent health pro...
Skin cancer is the world’s most prevalent cancer. Combating it will require a focus on childhood sun...
The use of social marketing theory and practice to develop innovative and comprehensive sun protecti...
The promotion of sensible sun protection behaviours is constrained by:-The perception that skin canc...
SunWise is a pioneering public health communication campaign that empowers parents as influential fi...
Social marketing has gained prominence among researchers and practitioners working in social issues....
Despite 3 decades of traditional media campaigns to raise awareness about skin cancer, Australian yo...
This dataset includes a aocial marketing framework developed for training for Cancer Council NSW. It...
Methodological difficulties in a systematic review of social marketing for sun protection: implicati...
Skin cancer rates in the UK have risen steadily, doubling in the past decade resulting in significan...
The incidence of skin cancer is increasing worldwide. Protecting the skin from the sun by wearing pr...
[Extract] This study was undertaken using a convenience sample of members of the public within the S...