The Cultural Frames Approach as an Alternative View to the Ethnocratic Idea of Culture

To the current important question of intercultural relations and communication, the concept of culture undoubtedly belongs. It is not only because of its importance as a technical analytical tool but because today the idea of culture -in the anthropological sense- goes beyond the interest of the academic milieu. The concept of culture has powerfully erupted in the political arena; discourses about preservation of determined cultural traits or about the need for cultural integration of immigrants today belongs to daily life. In all discourses regarding ethnic minorities, nationalism, immigration, multiculturalism, intercultural relations, etc. culture clearly appears as a key concept.Peer reviewe