Study of the Effect of Different Personality Traits on the Entrepreneurship, Creativity and Innovation among the Personnel of Islamic Azad University, West Azarbaijan Province

This research is mainly conducted in order to investigate the effect of type of personality among the personnel of Islamic Azad University, West Azarbaijan Branch on their entrepreneurship, creativity and job innovation. Going through survey research methodology in this research, we have studied three hundred and five persons from among the personnel of Islamic Azad University as statistical sample using quota classification method. Tools for collection of data include Eysenck's Personality Questionnaire (EPQ), Randsip's creativity questionnaire, Martin Papich's Innovation Questionnaire and Secarburf Zimrr's entrepreneurship questionnaires. In order to analyze findings, descriptive statistical methods such as frequency, statistical charts, etc and inferential statistical analyses such as U and Z non-parametric test were used. According to results obtained in this respect, 58.7% of the persons subject of this study is extrovert and the rest 41.3% is introvert. Moreover, respective results reveal that there is a significant difference between the two groups, subject of study based on creativity and innovation whereas the rate of entrepreneurship is relatively the same. Consequently, one may come with this conclusion that type of personality of the persons, subject of this study has influenced their creativity and innovation in such a way as job creativity and innovation are higher among extravert group-yet not affecting their entrepreneurship