CHANGING EMPHASIS IN AGRIBUSINESS CURRICULA

Required courses for agribusiness degrees at forty-three schools were divided into six categories. The ranges in the percentage of required credits by category were quite large. Industry leaders, alumni, and employers have suggested increasing the course work on communications and business skills to improve the curricula. However, a comparison of degree requirements over time for a sample of twelve programs did not reveal major increases in emphasis for these areas. Departments should consider customer needs and competing programs as they review their curricula and attempt to add more value to their educational products