Assessment of Patronage of Tourist Sites in Badagry Local Government Area of Lagos State, Nigeria

Poor patronage has been a subject of concern in hospitality industry and tourist attraction centres. This has impacted negatively on investment in the sector and overall economic development. The study therefore assessed patronage of tourist centres in Badagry Local Government area (LGA) of Lagos State. Nigeria. The study was based on primary data obtained in a cross-sectional survey of 240 respondents using multi-stage sampling technique in selected tourist centres in the LGA. The data collected were analyzed using descriptive and inferential statistics. Results revealed that majority of the respondents were between 26-30 years of age with an average of 36.2 years. Majority (62.1%) of the respondents were females, 71.1 percent were single and 41.7 percent had tertiary education. Furthermore, majority (60.8%) of the respondents had between 4-6 individuals as household members. The most visited tourist centre recreation purpose (62.1%), education purpose (87.1%), research purpose (84.2%), information purpose (72.1%) and sightseeing which accounted for 57.9%. Furthermore, inadequate funding of tourist by the government (95.8%), under developed tourism infrastructure (96.3%), low patronage (98.8%), limited understanding of tourism (95.0%) and bad road to tourism destination (98.3%) accounted for poor patronage. The study concluded that age, sex, marital status, education, major occupation, working experience and household size of the respondents were associated with their level of satisfaction in the study area. The study therefore recommended that tourism development should not be left alone for the state government, the Local government should make effort to support the state government to create enabling environment to the tourist centres. Keywords: tourists, tourist centres, patronage, level of satisfaction, Badagry DOI: 10.7176/JTHS/50-05 Publication date:September 30th 202