Physical tourism potentials in Mubi town, Adamawa state, Nigeria

World tourism is the fastest growing industries in the world that among others provides multi-million jobs opportunitiesassisting in the significant infrastructure development and cross-cultural appreciations. It also supports revenue generation to governments at all levels and serves as the most contributing sector to many countries of the world. Thus, this paper carries out an empirical investigation of the physical tourism potentials of Mubi Town, Adamawa State, Nigeria. Primary data was collected through a well-structured questionnaire survey using five grading scale, and site observations of the physical tourism potentials. A total of 100 residents were selected as the respondents via random sampling technique. The research discovered six significant physical tourism potentials out of 12, namel