Implementing mobile authentication in electronic transaction services

As the use of electronic transaction services in the Internet grows, there will be a definite need for an authentication method that is feasible in the customer's viewpoint. Mobile authentication is a strong alternative since the penetration of mobile phones grows in a similar way and they are becoming more and more personal as the mobile phone manufacturers develop new features to personalize their products. In this paper we introduce the concept of mobile authentication in electronic transaction services and the possibilities this enables for the ordinary customer. For the service providers, electronic services present a new way of gaining competitive advantage compared to the other service providers in the same area of business. This is why it is worth of changing the old services into electronic form for the use of these wireless transaction devices