Investment in financial assets

Novac koji se ne ulaže predstavlja tromi novac. Riječ je o pasivnoj vrijednosti koja ne utječe na rast financijske sigurnosti, kao ni na stvaranje dodatnog profita. Ulaganje u financijsku imovinu ima posebnu važnost. Riječ je o značajnom procesu koji stvara dodatnu vrijednost. Ovaj strateški proces poduzećima i pojedincima služi da ojačaju svoju poziciju i maksimiziraju vrijednost, izgrade sigurnost i nadmašiti konkurente. Najjednostavnije je istaknuti kako se investiranjem nastoji obogatiti i unaprijediti imovinu, odnosno ukupnu vrijednost. Jedan od oblika ulaganja je upravo ulaganje u financijsku imovinu, koja može biti dugotrajna i kratkotrajna, a predstavlja suprotnost realnoj imovini. Treba imati kako je financijsko tržište vrlo dinamično, turbulentno i nepredvidivo. To problematiku investiranja u financijsku imovinu čini dodatno izazovnom. Na kompleksnost investiranja utječu i vrste investitora, preferencije i sklonost riziku te ostali čimbenici. Iako u praksi ne postoji unificirani okvir ili koncept investiranja, koji garantira sigurnost i uspjeh, u praksi se primjenjuju neke od mogućih strategija. Sve one u središte zanimanja postavljaju osobine i preferencije investitora, kao i mogućnosti. Cilj rada je istražiti osnovno značanje, ulogu, te vrste ili kategorije imovine. U tu svrhu provodi se analiza financijske imovine te problematika investiranja u nju. Svrha rada je ukazati na rizike i prinose pri korištenju određenih oblika ulaganja i financijskih instrumenata.Money that is not invested is a shortage of money. It is a passive value that does not affect the growth of financial security as well as creating additional profits. Investing in financial assets is of a particular importance. It is a significant process that creates additional value. This strategic process for companies and individuals serves to strengthen their position and maximize value, build safety and outperform competitors. It is imortant to point out how investing seeks to enrich and improve property, or overall value. One form of investment is investment in financial assets, which may be longlasting and short-lasting. Financial market is very dynamic, turbulent and unpredictable. This poses a challenge to investing in financial assets. Investment complexity is influenced by the type of investor, preference and likelihood of risk, as well as the other factors. Although in practice there is no unified framework or concept of investment, which guarantees safety and success, there are some of the possible strategies thatcould be applied in practice. Everyone in the center of interest sets the characteristics and preferences of the investor, as well as opportunities. The aim of the paper is to explore the basic meaning, role, and type or category of property. For this purpose, the analysis of financial assets and the issues of investing in it are carried out. The purpose of this paper is to point out the risks and rewards of using certain forms of investment and financial instruments