Arbor Day Foundation Children’s Book Recommendation Report

The Arbor Day Foundation (ADF) has a mission to “inspire people to plant, nurture, and celebrate trees.” This mission requires a critical underlying factor to ensure its success: education. In brainstorming ideas for a new project that ADF could undertake, our group discovered that there were a lot of gaps in our knowledge and understanding of trees, the impact that they have on the environment, and the work of ADF. Our lack of experience in these areas led us to believe that perhaps, there is an education gap that can be filled. In pursuing the filling of this gap, we sought to think about ways that the Arbor Day Foundation could educate others about its work and the importance of trees, while still making money. Individuals need to understand how trees help solve global issues such as air quality, water quality, changing climate, deforestation, poverty, and hunger. Educating individuals on why trees are essential to our world will help inspire people to plant, nurture, and celebrate trees to fulfill the rest of the ADF’s mission. Our team recommends the Arbor Day Foundation pursue a business venture creating children’s picture books to inspire both kids and the parents reading the books to plant, nurture, and celebrate trees