Factors influencing the selection of rugs and carpets and their resulting satisfaction

During the past ten years, 1950-60, dramatic changes have occurred in the carpet industry. New fibers and new techniques of producing carpets were developed. The American Carpet Institute sums up the situation in this way: Through the injection of style and fashion, the industry's carpet lines were revolutionized. More new patterns and weaves were introduced in the last ten years than in the previous half century. 1 A nation-wide study made by the United States Department of Agriculture in 1957 showed that "approximately 76% of all homes had soft floor covering in the living room." Forty-nine percent of these were room-size rugs, 14 percent were wall-to-wall carpeting, and the remainder was composed of scatter rugs