Social marketing interventions for the prevention and control of neglected tropical diseases: A systematic review
- Aya Pastrana, Nathaly
- Lazo Porras, Maria De Los Angeles
- Miranda, J. Jaime
- Beran, David Henri
- Suggs, L. Suzanne
Publication date
January 2020
DOI Publisher
Public Library of Science (PLoS)Abstract
Social marketing is an approach to behavior change that contributes to disease prevention and control. This study aimed to understand how social marketing interventions have addressed neglected tropical diseases (NTDs). It examined the characteristics, breadth of coverage, and outcomes of social marketing interventions focused on the prevention and control of these diseases
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