The nature of most work as changed in a way that puts the employee at the centre of job design rather than on the fringes (Petrou et al., 2015). The new power position within the job design process is referred to a job crafting in the literature. Crafting allows the proactive employee reshape task, relationship and cognitive boundaries of their job to best fit their preferences (Demerouti., 2014). In an ever-changing economic landscape organisations look for ways to add competitive advantage to their brand, job crafting could provide that advantage (Van Wingerden et al., 2017). Crafting allows the crafter to anticipate and in some cases cause change (Grant and Parker., 2009). The organisation will rely on their people’s talent to drive t...