iTunes University: Potentials and Applications

12th International Educational Technology Conference (IETC) -- JUL 11-13, 2012 -- Taoyuan, TAIWANWOS: 000317142200048This paper aims to introduce iTunes University as a service that can be used to design and distribute courses that supplement traditional print media. Besides, it purports the pros and cons of the iTunes university service such as modernizing the metarials, easy access and organization, free courses and positive marketing, and expense, training, losing control, and investment respectively. The paper also focuses on the educational opportunities attached with the iTunesU application and its connection with other apple technology and discusses how the platform can be used to create interactive learning material for students at various educational levels. (C) 2012 Published by Elsevier Ltd. Selection and/or peer-review under responsibility of The Association Science Education and Technolog