Add to ORKGThe automotive industry is one of the largest manufacturing industries and the development of a country’s automotive industry can represent its economy to some extent. Because of the fierce competition in the automotive industry, customers have more choices and they cannot be satisfied with standard products any more. Therefore, some global automotive manufacturers implement mass customisation as their production strategy which aims to provide customised automobiles according to customers’ requirements. It is reported that China has become the largest automobile market since 2009, which means the automotive manufacturers are facing a large number of demand in the Chinese market. Therefore, it is essential to research the needs of the Chines...
This report, which was required by the University of Nottingham Business School as the postgraduate ...
This is a research lead business plan concerning making a one-stop-shop for automobile solutions in ...
The paper analyses the state of Small and Medium Enterprises (SME) engaged in Auto component manufac...
Over the past decades, economic globalization is irresistible in the present world. In 2001, China a...
China has become the world’s largest auto market through substantial FDI from foreign automakers in ...
In the background of domestic boom and economic turmoil, Chinese automotive corporations are seeking...
Shenzhen (SZ), one the fastest growing province of China, is suffering the problem of excess number ...
This research study aims to better understand whether it is still the best option for the Chinese Go...
China is one of the largest and most rapidly growing automotive markets in the world. In such a dyna...
Chinese alcohol industry is a main contributor of China’s GDP, and it was led by some domestic large...
This dissertation is expected to explore the industrial situation faced by Chinese manufacturers and...
In recent years, branding as a powerful tool to influence consumer behaviors has becoming a hot topi...
China has undergone massive economic reforms and institutional changes over the last 3 decades. Incr...
The market of high-emission passenger car in China was not declined as fast as other countries such ...
Due to the booming economy of the country, the rising disposable income and strong desire of status ...
This report, which was required by the University of Nottingham Business School as the postgraduate ...
This is a research lead business plan concerning making a one-stop-shop for automobile solutions in ...
The paper analyses the state of Small and Medium Enterprises (SME) engaged in Auto component manufac...
Over the past decades, economic globalization is irresistible in the present world. In 2001, China a...
China has become the world’s largest auto market through substantial FDI from foreign automakers in ...
In the background of domestic boom and economic turmoil, Chinese automotive corporations are seeking...
Shenzhen (SZ), one the fastest growing province of China, is suffering the problem of excess number ...
This research study aims to better understand whether it is still the best option for the Chinese Go...
China is one of the largest and most rapidly growing automotive markets in the world. In such a dyna...
Chinese alcohol industry is a main contributor of China’s GDP, and it was led by some domestic large...
This dissertation is expected to explore the industrial situation faced by Chinese manufacturers and...
In recent years, branding as a powerful tool to influence consumer behaviors has becoming a hot topi...
China has undergone massive economic reforms and institutional changes over the last 3 decades. Incr...
The market of high-emission passenger car in China was not declined as fast as other countries such ...
Due to the booming economy of the country, the rising disposable income and strong desire of status ...
This report, which was required by the University of Nottingham Business School as the postgraduate ...
This is a research lead business plan concerning making a one-stop-shop for automobile solutions in ...
The paper analyses the state of Small and Medium Enterprises (SME) engaged in Auto component manufac...