Add to ORKGIn the age of globalization, India is one of the fastest growing economies of the world, successfully positioning itself as a major services provider. The hospitality industry of India is witnessing a boom and provides a vast range of tourism products for catering the needs of diverse sets of global and domestic customers. The purpose of this dissertation is to analyze the effectiveness and application of the core marketing concepts in the hotel industry. In Particular, concerned with the comparison between marketing of family operated and the chain hotel sectors of India
This dissertation provides detailed information about the present scenario of retailing in India. It...
the research outlines the consumer responses to unethical advertising where a clear distinction has ...
Purpose The purpose of this dissertation is to investigate, in an emerging market, consumer attitud...
The purpose of this dissertation has been to analyse the current and future scenario of the hospital...
In the age of globalization, India is one of the fastest growing economies of the world, successfull...
The tourism industry in India is on the upswing, with major investments made into India and with the...
In this study we intend to identify the factors affecting domestic tourism in India. Past studies ha...
This dissertation provides detailed information about the current retail market scenario of India an...
Abstract The dissertation aims to study the Indian retail boom from the perspective of its people....
Destination image is a popular topic in tourism research due to its high ended importance in underst...
This research aims to find the consumer perceptions of a brand in an self-emerging market. The study...
Hotel industry has been an increasingly significant service industry across the whole world. The per...
ABSTRACT This dissertation was written with the objective of presenting the issue of sales promoti...
The hotel industry is currently among those with the fastest growth rates. Recently, there has been ...
The business environment for the independent, mid-market hotel in Malaysia is becoming progressively...
This dissertation provides detailed information about the present scenario of retailing in India. It...
the research outlines the consumer responses to unethical advertising where a clear distinction has ...
Purpose The purpose of this dissertation is to investigate, in an emerging market, consumer attitud...
The purpose of this dissertation has been to analyse the current and future scenario of the hospital...
In the age of globalization, India is one of the fastest growing economies of the world, successfull...
The tourism industry in India is on the upswing, with major investments made into India and with the...
In this study we intend to identify the factors affecting domestic tourism in India. Past studies ha...
This dissertation provides detailed information about the current retail market scenario of India an...
Abstract The dissertation aims to study the Indian retail boom from the perspective of its people....
Destination image is a popular topic in tourism research due to its high ended importance in underst...
This research aims to find the consumer perceptions of a brand in an self-emerging market. The study...
Hotel industry has been an increasingly significant service industry across the whole world. The per...
ABSTRACT This dissertation was written with the objective of presenting the issue of sales promoti...
The hotel industry is currently among those with the fastest growth rates. Recently, there has been ...
The business environment for the independent, mid-market hotel in Malaysia is becoming progressively...
This dissertation provides detailed information about the present scenario of retailing in India. It...
the research outlines the consumer responses to unethical advertising where a clear distinction has ...
Purpose The purpose of this dissertation is to investigate, in an emerging market, consumer attitud...