Add to ORKGWith the growing popularity of individual blogs, companies have begun to utilize this nascent media to communicate with their stakeholders. This study aims at discovering how companies can best operate their corporate blogs in order to reap the greatest benefits from this media. From the literature review, corporate blogs are considered valuable platforms, and involvement with them is thought to be the main benefit to a firm's operation. Three characteristics of blogs have been shown to influence involvement, and these results can serve as a guideline for corporate blogging. Self-related information, a centralized style of management, and frequent updating are recommended as vital factors in creating a successful corporate blog
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...
Background. The changes in the process of communication that have been observed inrecent years have ...
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...
Major increase in spread of the internet across the world attracts more and more companies to use it...
Corporate blogs allow companies to connect and communicate with their customers online. Research in ...
Corporate blogs allow companies to connect and communicate with their customers online. Research in ...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
In the much-observed field of weblogs, corporate blogs are of particular relevance and interest. Thi...
The main purpose of this study was to identify the degree to which established corporate online comm...
The main purpose of this study was to identify the degree to which established corporate online comm...
Background. The changes in the process of communication that have been observed in recent years have...
Purpose – The purpose of this paper is to examine how corporate executives of companies are using bl...
Weblogs, or blogs are radically changing the face of communica-tion within enterprises. While at the...
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...
Background. The changes in the process of communication that have been observed inrecent years have ...
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...
Major increase in spread of the internet across the world attracts more and more companies to use it...
Corporate blogs allow companies to connect and communicate with their customers online. Research in ...
Corporate blogs allow companies to connect and communicate with their customers online. Research in ...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
Despite a growing awareness in the corporate environment that knowledge equals intellectual capital,...
In the much-observed field of weblogs, corporate blogs are of particular relevance and interest. Thi...
The main purpose of this study was to identify the degree to which established corporate online comm...
The main purpose of this study was to identify the degree to which established corporate online comm...
Background. The changes in the process of communication that have been observed in recent years have...
Purpose – The purpose of this paper is to examine how corporate executives of companies are using bl...
Weblogs, or blogs are radically changing the face of communica-tion within enterprises. While at the...
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...
Background. The changes in the process of communication that have been observed inrecent years have ...
When a modern corporation empowers its staff to use blogs to communicate with colleagues, partners, ...