Front elevation, right (south) finial; Baranovsky made his reputation designing shops in the Art Nouveau style in Moscow and St Petersburg for the wealthy merchant G. G. Yeliseyev [also rendered Eliseyev, Yeliseyev, Eliseeff]. After the creation of the Yeliseyev Pavilion at the All-Russian Arts and Industrial Exhibition (1896) in Nizhny Novgorod, Baranovsky began construction of the shop, theatre and restaurant complex (1902-1906; now Gastronom No. 1 and the Comedy Theatre) at the Yeliseyev trading house, 58 Nevsky Prospect, St Petersburg. The shop has a marvellous Art Nouveau interior, which makes decorative use of glass, metal, stained glass and glazed ceramics, and a grandiose Baroque Revival façade, which includes colossal allegorical f...