What are the main factors influencing corporate identity management? and what are the key factors that influence corporate reputation favorably? Results showed that philosophy, vision, mission, and top management driving force positively influence corporate identity management
Identity is traditionally defined as an emission concept [1]. Yet, some research points out that the...
Corporate identity as a management strategy has derived from the simple visual representation of an...
Purpose – The main purpose of this paper is to explore, define, reconcile and depict corporate ident...
The aim of this research was to investigate the relationship between corporate identity management a...
Abstract: Organizations need corporate identity for survival. This identity is developing through th...
Identity is traditionally defined as an emission concept (Kapferer, 2008). Yet, some research points...
Identity is traditionally defined as an emission concept (Kapferer, 2008). Yet, some research points...
Although there has been an enduring interest in corporate identity and image management, there is re...
Brand Personality is one way to evaluate the reputation of a business, by assessing how and in what ...
Organizations need corporate identity for survival.This identity is developing through the projectio...
Management plays a key role in the development and maintenance of corporate identity, including payi...
Management plays a key role in the development and maintenance of corporate identity, including payi...
The riots against the World Trade Organization in Seattle and the protests in Washington present a r...
Organizations need corporate identity for survival. This identity is developing through the projecti...
The need to explore brand identity perceptions and internal branding mechanisms within the hospitali...
Identity is traditionally defined as an emission concept [1]. Yet, some research points out that the...
Corporate identity as a management strategy has derived from the simple visual representation of an...
Purpose – The main purpose of this paper is to explore, define, reconcile and depict corporate ident...
The aim of this research was to investigate the relationship between corporate identity management a...
Abstract: Organizations need corporate identity for survival. This identity is developing through th...
Identity is traditionally defined as an emission concept (Kapferer, 2008). Yet, some research points...
Identity is traditionally defined as an emission concept (Kapferer, 2008). Yet, some research points...
Although there has been an enduring interest in corporate identity and image management, there is re...
Brand Personality is one way to evaluate the reputation of a business, by assessing how and in what ...
Organizations need corporate identity for survival.This identity is developing through the projectio...
Management plays a key role in the development and maintenance of corporate identity, including payi...
Management plays a key role in the development and maintenance of corporate identity, including payi...
The riots against the World Trade Organization in Seattle and the protests in Washington present a r...
Organizations need corporate identity for survival. This identity is developing through the projecti...
The need to explore brand identity perceptions and internal branding mechanisms within the hospitali...
Identity is traditionally defined as an emission concept [1]. Yet, some research points out that the...
Corporate identity as a management strategy has derived from the simple visual representation of an...
Purpose – The main purpose of this paper is to explore, define, reconcile and depict corporate ident...