An Assessment of the Factors Affecting Electronic Money Transfer in Banking Industry. A case of Bank of Tanzania, Mwanza

Several theories on electronic transaction have been applied in order to determine the challenges that face the application of e money transfer at the BOT Mwanza were consulted supported with a good number of empirical studies on the subject matter. The study examined the challenges facing application of e- money transfer in banking industry. In order to reach the goal the study tested three major objectives. (1) To analyze the influence of e - money transfer dimensions in Banking Industry at the BOT Mwanza. (2) To examine the relationship between e- money transfer service quality and customer satisfaction (3) To examine the challenges facing the application of e money transfer in Banking Industry at Bot Mwanza. Both primary and secondary data were collected for the study. The study population comprised of 98 respondents in which the study managed to meet only 41 respondents to collect the needed primary data. The data collected included personal characteristics of the respondents, factors that Influence the e- money Transfer and the possible solution to the problem. Recommendations given include advancing the technology, standardizing the infrastructure within BOT; providing educational to the BOT workers and customers; and maintaining safety and efficiency of system of transferring e – money with BOT. This study also opened the doors for further researches on the same or similar case to fill the gaps that will be identified