A Study of Operation Orientation and Development Strategy Analysis for Port-type Distribution Center under the Global Logistics Consideration

[[abstract]]台灣居東南亞與西太平洋航線樞紐，「港埠物流」己成為當前國家經濟建設重要之一環。本研究選定民國八十六年五月行政院核准開發之一南部港埠型物流儲運園區為研究對象，希望探討出港埠型物流園區之營運定位與設置功能準則及優勢特徵方案，以提供相關機構參考。 本研究參考現有文獻中有關於港埠物流之策略與發展概念，就港埠型物流園區發展營運定位，根據20餘位專家學者訪談意見彙整，研擬出德菲法問卷。經過三次意見調查，彙整出重要之問題準則；並經由58位產、官、學、研專家群體成員進行問卷調查。最後使用層級分析法建構營運方案評估之層級架構，進行對偶評比分析。其策略優勢得出結果為： 1.全球運籌模式下港埠型物流儲運園區營運定位與發展策略之決定(setting priorities)，一致選擇以「國際物流中心」為最大特徵值。 2.港埠型物流儲運園區營運發展的影響要素，分別為「以供應鏈體系為基礎構建資訊系統整合」、「合縱連橫與策略聯盟」、「知識創新與物流人才培育」、「傳統與先進物流設施並存共用」、「全球化市場網路建立」等五項。 3.港埠型物流儲運園區設置所應積極採行之主要功能需求，分別是「國際型物流及資源整合規劃」、「附加價值型服務」、「多國併櫃及轉運」、「生產技術機能」、「倉儲及運輸」等五項。[[abstract]]Taiwan locates at the key position of the southeastern Asia and is also a transportation hub in the west Pacific basin. Therefore, “ Port Logistics” has become an important economical development of the country. The study focused on a port-type distribution center, which locates at the southern part of Taiwan, and was approved to develop by Executive Yuan on May in 1997. The main purpose of this research is to identify the planning and establishment criteria for port-type distribution center as well as its establishment advantages for alternative approaches, and to provide reference to governments and related private enterprises. The literatures about port-type logistics strategy and development concepts were reviewed first. Based on the ideas about the orientation of port-type distribution center from 20 experts, the questionare for the Delphi method was developed. After three times surverys, the key issues of the porblmes were summarized. Subsenquently a survey to 58 experts in industries, governments, and academic and research institues was processed. Finally the analytic hierarchy process (AHP) method was applied to construct the archiecture of operation assessment, and the pari-wise comparison was analyzed. Some key results are as follows. 1.For setting the priorities of the operational orentation and development strategy for port-type distrubution center under a global logistics consideration, “international logistics center“ is the best solution. 2.The key factors of the operating development for port-type distribution center include: “infrastructure and information system integration on a supply chain basis”, “horizontal and vertical strategic alliance”, “knowledge innovation and logistics talent training”, “balance between traditional and advanced logistics facilities”, and “global marketing network”. 3.The main function requirement for port-type distributin center establishment includes: “international logistics and resources integration planning”, “value-added services”, “transition and cargo consolidation among multiple nations”, “manufacturing technologies”, and “transportation and warehousing” respectively